On January 7–8, 2025, the greatest disaster in Los Angeles history struck.
An entire town reduced to ashes. Dreams and decades of memories stolen by the Palisades fire. And while the headlines have faded, many still wake up to the devastation. Every. Single. Day.
On the other side of the greatest disaster… Will be the greatest rebuild our city has ever seen.
‘Brick by Brick’ is a community-powered movement spotlighting raw stories of loss, hope, and the resilience it takes to rebuild what matters most.
This isn’t just about what was lost. It’s about what comes next…
Born from the ashes of the 2025 Palisades fire, Brick by Brick amplifies the voices of those still navigating the long road to recovery. While the world’s headlines have moved on, we stay focused—on what’s happening now, and what must happen next. Together, we are turning loss into action. Stories into strength. Struggle into change.
We believe in people over politics. Unity over division. And we know the answers we need won’t come from scripted speeches or polished panels. They’ll come from those closest to the fire—from every voice, every story, every brick laid in truth.
We’re not waiting to be rescued. We’re rising. We’re rebuilding.
Join us. Share the stories. Help rebuild something even greater than all that was lost. Step by step. Story by story. Brick by brick.
“I stayed and fought alongside firefighters until I watched my home burn to ash with my own eyes.
I shared the story — not for attention, but as a call for help. It went viral. The community showed up in incredible ways. Because this is not just our story. It’s all of ours.” — Blake Mallen
What began as one family’s fight for survival has grown into a community-driven force for resilience, recovery, and real change.
This journey — from loss to hope, from devastation to action — has been shared through every moment, every brick laid along the way.
Watch the journey unfold below…
Real Stories. Real Struggles. Real Strength.
Brick by Brick isn’t about any one story. It’s about multiplying the power of all of our stories. Because everyone who lived through the fires — and everyone still navigating the long road back — carries a story worth telling. Stories of loss. Stories of resilience. Stories of hope.
Through this platform, we’re shining a light on voices that deserve to be heard — perspectives that can inspire, support, and spark the shifts needed to rebuild something better together.
Because real change must go beyond the headlines — and begin with human connection.
Know a voice with a story that deserves to be heard? Nominate them here and help us share it.
